Website Privacy Statement

Snooze Mattress Ireland Ltd.

Last Updated: March 24, 2025

ACKNOWLEDGEMENT AND ACCEPTANCE OF TERMS
Snooze Mattress Ireland Ltd. ("we," "our," or "us") is committed to protecting your privacy in compliance with the General Data Protection Regulation (GDPR) and Irish Data Protection Act 2018. This Privacy Statement outlines how we collect, use, and protect personal data when you interact with our website at https://snoozemattress.ie and associated subdomains. By accessing our website, you acknowledge your choice of consent to the collection, use, and processing of data as outlined in this policy.

LEGAL BASIS FOR PROCESSING PERSONAL DATA
We collect and process personal data based on the following legal bases under Article 6 of GDPR: Contract Performance: When processing is necessary to fulfil orders or services. Legal Obligation: To comply with Irish laws (e.g., tax, fraud prevention). Legitimate Interests: For website analytics, marketing (subject to opt-out), and service improvements. Consent: When required for cookies, marketing, and certain types of data collection.

INFORMATION WE COLLECT AND HOW WE USE IT
We collect information in the following ways:

1. Web Server Logs: We automatically collect data, including: IP address, browser type & device information, pages visited, time, and referral URLs, geographical location (country-level). We use this data to administer the website, analyse trends, and improve our services.

2. Cookies & Tracking Technologies: We use cookies and similar technologies in compliance with the EU ePrivacy Directive. Our cookie consent banner allows users to opt-in or manage preferences before tracking occurs. Cookies help to remember user preferences, improve website performance, deliver targeted advertising. Users can manage cookie settings via their browser or our consent tool.

3. Personal Data You Provide: When purchasing products or contacting us, we may collect: Name, email, phone number, and address, payment details (processed securely by third-party providers), customer service interactions. We do not store full payment card details. Financial transactions are securely handled by third-party payment processors.

DATA SHARING & THIRD-PARTY DISCLOSURES

We do not sell or rent personal data. However, we may share data with: service providers (e.g., payment processors, delivery partners), legal authorities, if required by law, third-party analytics & marketing services, such as: Google Analytics (for website performance insights), Facebook Ads & Google Ads (for personalized marketing). If personal data is transferred outside the EU, we use Standard Contractual Clauses (SCCs) or other GDPR-compliant safeguards.

DATA SUBJECT RIGHTS UNDER GDPR

As an Irish & EU resident, you have the following rights: Right to Access: request a copy of your personal data. Right to Rectification: correct inaccurate or incomplete data. Right to Erasure ('Right to be Forgotten'): request data deletion. Right to Restrict Processing: limit data usage under certain conditions. Right to Data Portability: request transfer of your data in a structured format. Right to Object: opt-out of marketing and automated decision-making. Right to Withdraw Consent: where processing is based on consent, you can withdraw at any time. To exercise your rights, contact us by email at [email protected] or via postal mail at our registered office.

DATA SECURITY & RETENTION

We implement industry-standard encryption and security measures to protect personal data. While no system is 100% secure, we take reasonable precautions to safeguard information. Data is retained only as long as necessary for legal, contractual, or business purposes.

BEHAVIORAL REMARKETING & ADVERTISING

We use remarketing services for personalized ads: Google Ads & Facebook Ads.

Google Opt-Out: Google Ads Settings

Facebook Opt-Out: Facebook Ad Preferences

EU-Wide Opt-Out: Your Online Choices

DO NOT TRACK DISCLOSURE

We currently do not respond to "Do Not Track" (DNT) browser settings. Users can manage tracking via our cookie consent banner.

CHILDREN'S PRIVACY

Our services are not intended for children under 13. We do not knowingly collect personal data from children. If you believe a child has provided us with data, please contact [email protected] for removal.

CHANGES TO THIS POLICY

We may update this Privacy Statement periodically. Updates will be posted with a revised "Last Updated" date.

CONTACT INFORMATION

If you have questions regarding our Privacy Statement, its implementation, failure to adhere to this Privacy Statement and/or our general practices, please contact us at [email protected]. or send your comments to:

Snooze Mattress Company

Attention: Online Privacy Compliance Personnel

102 Oneida Street

Pueblo, CO 81003 USA

Snooze Mattress Company will use commercially reasonable efforts to promptly respond and resolve any problem or question.

ADDITIONAL CONTACT INFORMATION

For privacy-related inquiries, please contact: Snooze Mattress Ireland Ltd via email: [email protected]. Address: Units 14 and 15, Ground Floor, South Ring Business Park, Kinsale Rd, Ballyphehane, Cork, T12 N6KR.

By using our website, you agree to this Privacy Statement and our data processing practices.